Have Your Say

         There are several reasons why media is the most efficient way that international organisations can use to raise people’s concern and awareness.
         Firstly, unlike the other means such as rallies, posters, pamphlets and campaigns, media is the most practical means to communicate ideas, to share and to exchange information. Secondly, media gives these organisations the opportunity to contact every single person in each country or even all the people around the world thanks to the fact that media has so many different means like, radio, television, newspapers, magazines, CD ROMs, websites and so on; which allow these organizations to get in touch with the largest number of people possible. Finally, media is almost the only medium that everyone, particularly the youth, has easy access to get information especially via internet.
         These are just a few reasons why media is the best way international organizations have to increase people’s awareness around the globe.

ref: Ticket 2 English - Have your say - page 117